Cookies are small files that are stored on your computer. They are designed to collect a modest amount of data specific to you and a website. They can be accessed either via the web server or the client computer. The cookies allow the server to deliver a page tailored to you, or the page itself can contain some script which is aware of the data in the cookie and so is able to carry information from one visit to the website (or related site) to the next. More information regarding cookies can be found at https://cookiepedia.co.uk.
Beneath is a list of the cookies we use on our website and a short explanation describing their function.
Bing Ads is a conversion tracking cookie. Whenever a customer clicks an advertisement that takes them to our website, an identifying serial number is then sent to the relevant 'thank-you', page. By informing us how many people have selected it, the Bing Ads cookie enable us to know how successful an advert has been.
You can find out more about Bing Ads here
ClickTale is a web analytics cookie. It enables us to better understand how our customers interact with our website by logging their behaviour. Any text inputted by the customer is logged, as are mouse movements and clicks. ClickTale does not record any of the user, s personal data.
You can find out more about Click Tale here
Facebook Social Plugins are cookies provided by the social network. If a customer has accessed our site via their Facebook profile page, it gives them the option of easily sharing or commenting on an article with their friends.
You can find out more about Facebook Social Plugins here
Google Adwords is a conversion tracking cookie. It gives us an idea of how often a customer, directed to our website via an online advertisement, actually decides to contract us for a service or MOT. Primarily, it functions as a guide as to how effective our advertising on Google is.
You can find out more about Google Adwords Conversions here
Google Analytics is a web analytics cookie. It gives us a better understanding of how customers use our website. This allows us to make changes to improve the customer experience when visiting servicingStop.co.uk. It also helps us to tailor our offers and discounts to what we feel benefit our customers most. Google Analytics reveals how customers were directed to us, which of our articles they read, how long they spent on their visit, which of our marketing campaigns engaged them, and how often they have returned since. Google Analytics cookies are totally autonomous, and the personal information we receive from them is confidential to Servicing Stop Ltd and is not shared with Google.
You can find out more about Google Analytics here
Google Dynamic Remarketing is a creative strategy cookie. If a customer has viewed a specific item, article or service during a visit to our website, this cookie will place strategic advertising concerning that product on other sites they view.
You can find out more about Google Dynamic Remarketing here
Google+ is a cookie for the social networking platform. This cookie enables users to quickly share content from our website with their friends.
You can find out more about Google+ Platform here
Pingdom is a performance analysing cookie and helps us monitor the uptime, functionality and speed of our website. It alerts us to pages that may be running slowly or not functioning correctly. We can then carry out the necessary site maintenance.
You can find out more about Pingdom here
We use Double Click cookies to deliver targeted advertising that is relevant based on your previous choices whilst visiting our website. We also use it to limit the amount of times you see a specific advert. Double Click is a helpful tool for us in gauging the success of a particular advertising campaign.
You can find out more about Double Click here